Frequently Asked Questions

The iTotalFind account set up is divided to five sections:


Naming the Campaign: This is an identifier that is used only through administration. This name is shown in your campaign list when you first log in. As you create more campaigns, you can name them differently to easily identify them.

Ad Creation: The Ad Creation area   contains all the information regarding your advertisement. The fields are as follows:

Headline - This is the first part of your ad.

Description - The body of your advertisement.

URL to display - The URL to display is the domain name of your site, NOT the page you are advertising.

URL to link to - This is the URL that the visitor will see when they click on your ad. This is provided to allow you to use click-tracking utilities.

Channel Selection - This controls what advertising channels your ad will be delivered. You may select as many relevant categories as you see fit.

Target Countries - This area determines what countries your ad will be seen.

Keyword Selection and Search Phrases - Enter as many keywords and phrases that relate to your advertisement. On select partner sites, ads are served based on search results and specific page content. This segment is optional and not required.

Proof your Advertising: Be sure everything is spelled correctly. If you submit an ad that contains errors or does not follow our Advertiser Guidelines, your ad will be paused for review.

Set Your Budgets: This area has two fields, a Daily Budget, and a Cost-per-Click.

Cost per Click - This is the cost per click you are going to spend.

Daily Budget - This is the maximum amount that will be applied per day to this campaign.

Activate Campaign: You can activate your campaign immediately, or start it later. When you activate your campaign, you will need to deposit funds into your account so you can start reaching potential customers.

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2. Summary of Advertiser Guidelines

The most effective advertising communicates a clear message to a targeted audience.  You need to create ads that will inform your potential customers about the products and services you offer. The Advertiser Guidelines will help you create effective ads to generate sales and meet your goals.

Underlying all the Advertising Guidelines are two simple principles that have worked for hundreds of advertisers already in the program:



Clearly and accurately describe your site.

Emphasize the unique benefits of your product or service.

Our ultimate goal is your success, and we believe that providing a great user experience is the best way to ensure it. To run your ads on our growing ad network of qualified sites, you must adhere to these guidelines.

In cases where only minor changes are required for an ad to comply with our Advertising Guidelines, an iTotalFind Editor may edit your ad for you. Examples of the type of edits we may make for you include the following: removing an exclamation point, removing or adding an extra space, and fixing a spelling error. You must follow the Advertising Guidelines to help ensure that your ads will continue running.

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3. Display URL and Destination URL

The Display URL is shown on some advertising creatives. This IS NOT the URL that someone will go to when they click on your advertisement.

The Destination URL is the URL the person will go to when they click on your advertisement. For an effective campaign, sometimes it is better to link directly to the product or service featured than to let your visitor hunt for it within your site. You can also use this area for a Tracking URL.

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4. How do I add money to my account?

You can begin or renew a campaign immediately by adding funds to your account:

Click the Account Management
Click on "Add Funds"
Select your Payment Method and Amount
Enter Payment Information
Click Process Order

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5. How do I change my ad copy?

From the Account Summary area, you can click on Edit for the corresponding campaign you wish to modify.
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6. How can I track traffic from your Network?

You can view your logs for traffic, however, the referrer identified may not be iTotalFind, but the partner site in which the ad was clicked from.

To allow for tracking software, you can use a tracking URL in the URL To Link To (Destination URL).

Tracking software will allow you to not only verify the number of visitors we are sending you, but can also allow you to track where those visitors are going within your site.  One software package we recommend (available free) is called AXS.  This CGI script can let you track clicks from our or any other network, track footprints within your site, and even tell you how long a user was on a specific page.

For more information on the AXS Site Tracking System, visit the AXS Web Site
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7. How do I delete an ad?

Ads cannot be deleted from your account due to the fact that it stores historical data. You can, however, close the ad.

Closing an ad is the same thing ad deleting with the exception that it is not removed from the system. When you log into your account, closed ads are hidden. You can view these by clicking on the Show / Hide Closed button.

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8. How is my advertisement's position determined?

Ad position is determined by a bid-for-placement system. All the advertisers who choose a particular content category for their ad place a bid on that content category. The highest bidder will have their ad appear at the top of the list for that content category. The lowest bidder will have their ad appear at the bottom of the list. To help you determine an appropriate bid, you can view the current top twenty-five bids on any content category from the Account Summary area of your account.

The top six advertisers within a given category are Premier Advertisers. These ads are seen the most and are given preferential placement within the network.

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9. How soon are my ads placed on the network?

Advertisements are placed on the network within 2 hours during normal business hours and within 12 hours during the weekend.

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10. How will I be charged for my advertising?

You will be required to post a payment to your account before your campaigns will be shown on the network. This payment is referred to as a deposit into your iTotalFind account.

Your advertisements will run until the deposit amount is exhausted from clicks to your site. When you have exhausted your deposit, you may make another deposit to resume your advertising efforts.

Deposits can be made at any time.

Deposits are posted to your account immediately.

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11. I am not able to login to my account

To log into the system, you will need to use a four-digit Account Number. An email was sent to all members with this information. If you did not receive this message, you can use the Lost Password / ID locator.

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12. I click on "View Bids" and nothing happens. Why can't I view bids?

The View Bids and Keyword Suggestions opens a separate window. If you have a Pop-up advertisement blocker, it may be stopping this window from appearing.

Turn of any pop-up stoppers to View Bids or use the Keyword Suggestions.

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13. When I generate code, I see the message that my account is under review. It has been over 1 week since I signed up.

If your account has been under review for more than four business days, please contact member support. This can be done clicking here.

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14. I want to advertise to people in the UK. How do I target the UK?

To target your advertisement to a single country, you would edit or create your ad by selecting the country you wish to target.  This effects who will see the advertisement.

Our system will "look" at the address of the visitor to determine the country of origin.  Once the country has been determined, advertisements that have that country selected will be shown.

If you are a publisher, this occurs based on the person viewing the page.  While the system is very accurate, there are some instances where we will not be able to determine the country of origin.  In these rare instances, no ads will be shown.

If you are a publisher viewing a page on your site from another country and are seeing ads that look like they are in the wrong country, contact our support team by clicking here.

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Publisher Answers

1. What is the iTotalFind Publisher Program?

The iTotalFind Publisher Program is a fast an easy way for web site owners to display relevant, text-based advertisements on their pages and earn money.  Because ads are related to your site content, you will be able to earn a revenue from your content pages.

The iTotalFind Publisher Program is free, and iTotalFind pays you for clicks on ads served to your web site.  Since this program is free, give it a try!

We'll review your site and application within a couple of days and send you an email regarding your application status.  If you are accepted, you can log into your account and get the HTML codes to place within your web pages.  Once the codes have been added, we'll start serving ads within seconds.

Please note that iTotalFind is only available for sites with English content, and payments are made via check or PayPal in US Dollars.

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2. How do I maximize my revenue?

Get started! If you have not used iTotalFind, you have
left yourself out of a revenue stream for your site. If you so much as
have a small space on your site that is left unsold, place a iTotalFind on it.
Something is better than nothing!
Place our ad code within your content! As you add the
ad code into your site, we'll index your web site where the code is placed to
determine which ads are to be seen. Ads seen on pages with closely
related content receive higher click-throughs.
Provide a keyword whenever possible. While channel
ads are easy to set up, if you assign a keyword, click-through are higher (as
well as conversions for our advertisers).
Place coding on pages with content. When ads are seen
on pages that have useful information, ads will have a higher probability of
being read and clicked.
Don't cheat. Do not click on the iTotalFind Ads on your
own site to increase your revenue. If you cheat, you will be removed
from our program and all payments will be forfeited.

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3. How do I setup iTotalFind ads as my Google Alternate Ads?

Setting up iTotalFind as a Google Alternate

If you use the Google AdSense program, then you will definitely want to read this Frequently Asked Question.

As a member of the Google AdSense program, you know that from time to time, Google will display public service ads (PSAs) when Google is unable to provide AdWords ads. Since you would not get paid for these PSAs, you can assign iTotalFind to fill in the otherwise lost space.

What is an Alternate Ad?

Google has described the Alternate Ads in the AdSense FAQ as:

Alternate Ads allow you to monetize your ad space in the event that Google is unable to serve targeted ads to your page. By specifying an image or ad server of your choice, you can make sure that your advertising space is always being used effectively, either by targeted AdWords ads, or by your own choice of content. Alternate Ads count as page impressions like any other ad. Google does not keep track of clicks on alternate ads and you will not receive revenue for them.

Alternate Ads, if specified, will be shown when there are no targeted ads available for your page. The ad space will not be branded as 'Ads by Google.

To use iTotalFind as the Alternate Ad provider, just follow these steps:



Determine which layout you are using. As of this FAQ, iTotalFind supports the Banner, Leaderboard, Skyscraper, and   Rectangle. For this example, we will use the Skyscraper as our example.

Create an HTML page on your web site with ONLY   the corresponding ad code from iTotalFind, in this case, the Skyscraper.   It should look like this. We named this file alternate.html.

Update your Google AdSense Code. In the   Google AdSense Code, you will add the following line:

  google_alternate_ad_url = "http://yourdomain.com/thepagewecreated.html";

  Your ad code should look something like this:


  google_ad_client = "your_google_client_id";
  google_alternate_ad_url = "http://yourdomain.com/thepagewecreated.html";
  google_ad_width = 120;
  google_ad_height = 600;
  google_ad_format = "120x600_as";



You are done! When no ads are available from the Google Network, iTotalFind ads will be displayed.

   Please contact us if you have any questions.
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4. How do you pay publishers?

Payment are made by Check or PayPal.

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5. How much will I earn with the iTotalFind Publisher Program?

The ads you display on your web site are cost-per-click (CPC) ads. This means that advertisers pay only when users click on ads. You'll receive a portion of the amount paid for clicks on ads on your website. This amount starts at 35% of the click value and increases up to 50% based on your website's performance.

You can view your earnings at any time by logging in to your iTotalFind Publisher account at http://www.itotalfind.com and clicking the Traffic Report link. You'll be able to see the total number of impressions, clicks, , average earnings per ad, and your total earnings so you can get an idea of how well the program is performing for you and how much you can expect to earn over time in the program.
Estimate Your Earnings

Would you like to know how much you’ll make with by displaying iTotalFind ads on your site?

For example: If your site receives 100,000 monthly visitors and the click-through rate is 50% with an average bid of $0.20

you would make: $3,500 per month!

iTotalFind Publisher Earnings Calculator

Estimated # of monthly visitors
Please remove any commas

Click-through rate are in percentage %

* Average click thru price $

* Payment Percentage

Estimate Monthly Earnings Total $

* These fields represent the average amount and cannot be changed.
This is an estimate only - actual revenues will vary

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6. How often will I be paid?

Payments are posted every 2 weeks for the previous 2 weeks' activity. If the amount to be paid is less than $50.00, the balance is carried to the following 2 weeks and will continue to do so until the $50 minimum is reached. You will receive payment, every 2 weeks once your account has reached $50 or more. Click here for payment schedule.

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7. I am not able to login to my account?

To log into the system, you will need to use a four-digit Account Number. An email was sent to all members with this information. If you did not receive this message, you can use the Lost Password / ID locator.

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8. What kind of websites do you allow?

To become a publisher of the iTotalFind Network, you must meet our minimum requirements:

1.  Your website must be located in the US, UK, Canada or Australia.
2.  Sit must not have excessive, repetitive, or irrelevant keywords in the content or code of web pages
3.  Your site must be written in English.
4. Any method that artificially and/or fraudulently generates clicks is strictly prohibited. These prohibited methods include but are not limited to: repeated manual clicks, using robots, automated clicking tools, or other deceptive software. Please note that clicking on your own ads for any reason is prohibited, to avoid potential inflation of advertiser costs.
If you are not sure if your website will qualify, click here to contact us.

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9. What makes iTotalFind different from the other ad networks?

Since 2002, iTotalFind has been serving the advertising industry with our search related online advertising solution. Because ads are related to your content, interest is far greater, which will allows you to make more money.

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10. Why do I only see ads for iTotalFind?

The most common reason you are seeing advertisements for iTotalFind instead of our advertisers is due to a country restriction. Publishers that access their sites from a country we do not service will see only house served ads (non-commissionable). This does not mean you are only showing these ads. Every time a visitor views a page on your site that contains the iTotalFind Ad Code, we check their country of origin. If the country is one we service, advertiser ads will be shown in place of the iTotalFind house ads.

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11. Where can I find updated ad codes?

Ad codes are located in the Publisher Control Panel.

Once you are logged into your account, codes are located under Integration Tools.

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12. Do you allow ads to be served on search results?

YES! Ads can be placed within search results of your site. If you have the technical ability, you can pass the search information to our code to deliver the most relevant advertisers.

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